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VH Skincare Glossary

Clean beauty

Clean beauty is a marketing term with no legal definition. Brands use it to mean formulas without certain ingredients, but each company sets its own standard.

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What it means

Cosmetics are not approved one by one for safety the way drugs are, and “clean” is not regulated. Useful questions are what the brand says it excludes, whether it publishes a full ingredient list, and how it defines “safe”.

Vanu Health publishes full ingredient lists on every product page and separates established evidence from speculation.

Also known as

  • clean skincare
  • clean cosmetics
  • non-toxic skincare

Go deeper at Vanu Health

Sources

General information, not medical advice. Talk to a clinician about any decision about your health.